About this Interview-based Course
If you're reading this page, you might already be wondering, “how can live streaming video work for my business?”
Content marketing is such a powerful tool for any digital marketing campaign. If you do it right. Like most of the digital channels, content is only as strong as you allow it to be.
What this interview proves is: there's no major reason to be hesitant about using live video in your marketing strategy, other than: we always tend to postpone things we're less comfortable with or that we know less of.
You'll find out that there's no better time than NOW.
About Your Trainer
Nadya Birca is an award-winning E-commerce & Digital Marketing Growth Expert, Corporate & University Trainer, International Speaker, Specialist in Customer Acquisition, CRM & CRO. After 15 years of agency and client-side experience leading performance marketing for New Look EMEA, Urban Outfitters EMEA, Zulily, TalkTalk, Lumity UK & US etc. , managing annual advertising budgets in excess of £40m, Nadya has co-founded STEPP Digital.
STEPP is a full-service digital marketing agency specialising in Corporate & University Digital Trainings, full account management for Google PPC, Shopping Ads, Facebook PPC, Video Production & Advertising, Affiliate Marketing, Content Marketing SEO and Amazon Advertising.
Amongst Nadya's past event partners: London Innovation Society, Brighton SEO (Largest UK Search Conference), Google UK, SPALIFE UK (Largest Network for UK SPA and Wellness Professionals) etc.
Breaking the Boundaries
'She proved to us that selling luxury beauty items on Amazon works. The initiative did not compromise the premium brand in anyway. That is an example on how bold she is in pioneering new sales and marketing techniques, and how she weighed the success of a campaign based on evidence.' Salina Christmas
Video Marketing Consulting
Unilever came to us asking for an audit of their 145K+ YouTube channel: AllThingsHair . We took this further for them: we showed them what's needed to help generate the type of content that wouldn't need as much paid promotion - in fact: we've consulted them on 'How to use video content to grow traffic organically'.
Career Mentorship in Digital Marketing
'From making critical changes to my CV, preparing me for interviews, increasing my chances of employability: Nadya is patient, kind, organised and generous with her time and I appreciate her services very much!' Obed. Donkoh
Course Curriculum (watch an exclusive interview below)
- Section 1: In this interview section you'll find out: live-streaming - why now? What do you need to start? Relax, sit back and enjoy a stress-free talk. (4:01)
- Section 2: You'll hear what impact do curated videos have vs. on-the-go productions. What helps when you don't know which to go for. (14:26)
- Section 3: Find out what what are the most engaging types of content shared during live-streams. Tips and tricks from the brand owner's own experience (4:27)